1000 Hits across EMEA

MCC International managed and coordinated Allied Telesyn's pan-European PR campaign, covering outreach to 18 territories. During a period of just 18 months, MCC and its affiliates generated over 1,000 news hits and coverage in all of Allied Telesyn's Tier A publications, which in the UK included Computer Weekly, Computing, PC Pro and Secure Computing.

Starting from an almost blank canvas with the company having minimum UK market penetration, MCC helped to raise the company's profile substantially in Europe culminating in independent analyst IDC praising Allied Telesyn's "high price/performance ratios" and Heavy Reading listing the company as a "top supplier".