Business to Business
MCC is equally at home working with start-ups as multinational corporates. Start-ups come to us primarily for the Profile Building and Product Push PR tactics details in the services section. We’ve put these in place for all small business we’ve worked with, and used them to sharpen up the communications and outputs of more established businesses that take us on board.
As a company grows they turn to us primarily for our Thought Leadership and Customer PR tactics. The latter is an area that has won us awards – and also customers. A significant proportion of our business comes from referrals from either existing or former clients, or via journalists and analysts.
Business to Business PR with MCC is measurable and quantifiable. No matter how large or small our clients, each receives a regular breakout session in which we present and discus an independent survey coverage and results. And each campaign begins with an independent media audit, which is revisited each time new tactics and messages are introduced.
|